Author: Becker & Ledger

  • Black Sheep of the World Unite

    Black Sheep of the World Unite

    Sometimes the best mentors are the ones everyone tells you to avoid.

    Fresh out of the Air Force, I stumbled into financial services by accident. MetLife office, updating my address, casual conversation with the receptionist – job offer.

    The first few months were brutal. Cold calling from a phone book, struggling with everyone else in what was a “throw spaghetti at the wall” hiring strategy.

    Then I noticed the other guy, the guy with the perfect suit, walking INTO the office at 8 PM when everyone else was leaving. Had the nicest office. Nobody would tell me much about him except “stay away.”

    I did the opposite.

    Bob was gruff at first. After a few weeks of casual hellos and quick conversations, we grabbed lunch. We shared many common interests and background stories. We became quick friends.

    Turns out the office manager exiled him for refusing to follow his system. Called him “not a team player.”

    Here’s the kicker, Bob’s sales dwarfed the entire office combined.

    Bob had found something that worked. But instead of learning from him, management shunned him.

    Not wanting to put our new friendship at risk, I never asked Bob for help. He knew I needed it, though. Out of nowhere, he offered to mentor me. “While this office ignores me, you had the guts to do what I did and go it alone, plus we’re friends.”

    That mentorship changed everything. Without Bob, I would’ve left financial services.

    He taught me three crucial and simple things that have shaped my career:
    ↳ Don’t sell – offer to help people who need it
    ↳ Be comfortable being the black sheep
    ↳ Make sure clients know you’re the expert (and BE the expert)

    The person everyone tells you to avoid might just be the one who changes your life.

  • How to Know if You’re Overpaying for Accounting Software

    How to Know if You’re Overpaying for Accounting Software

    How to know if you’re overpaying for Accounting Software?

    If you run a service-based firm and are using QuickBooks, you’re overpaying.

    Ask yourself these questions:
    ↳ Do you manage inventory? No.
    ↳ Complex manufacturing workflows? No.
    ↳ You just invoice clients, track projects? Yes.

    Then why pay for features you will never use?

    Here’s the thing about service businesses – you don’t need full-featured, enterprise accounting software. You need something that makes invoicing, projects, and time tracking simple.

    FreshBooks does exactly that.

    Built specifically for service businesses:
    ↳ Mobile first design
    ↳ Time tracking that works
    ↳ Simple invoice flows
    ↳ Client portals

    The fact is, QuickBooks is trying to be everything to everyone. FreshBooks focuses on your business because that is what it’s built for.

    The benefit to you is that you spend less time wrestling with software and more time serving clients.

    Stop buying tools that you will only use 30% of the features for no good reason.

    My service business is powered by FreshBooks. Yes, I put my books where my mouth/writing is.

    P.S. Not sponsored, just looking out for my fellow service business owners.👍

  • Learning is Personal: Find Your Way

    Learning is Personal: Find Your Way

    Growing up, I thought I was just “bad at school.”

    During Pittsburgh winters of the 70s and 80s, the snow piled up on the road sides so high you couldn’t see the houses while walking to school.

    ❄️ Bundled in boots, scarf, jacket, and snow pants, I always had an end-of-day problem.

    I worked more slowly than my classmates in math, and math was the final class of the day. So, when it came time to get ready to go home, I was still feverishly working while others were gearing up. I was often left behind.

    I was also a slow reader who always got placed in slower reading groups in elementary school.

    Soon, I started rushing through my math work just to avoid walking home alone.

    The cost? I sacrificed my understanding of math just to keep up. Grades slipped.

    After a while, the stigma of being a slow reader and my math struggles chipped away at my confidence.

    The rest of my school career, I was locked in a cycle of Ds turning to Cs in math, and I avoided reading.

    I approached my senior year of high school with little faith in my academic ability, which was a large contributor to my joining the military.

    But two key things happened over the next four years:
    ↳I learned to love reading because I finally let myself go at my own pace
    ↳I built confidence and resilience that helped me overcome challenges

    When I left the military, I had one goal: earn my bachelor’s degree.

    Math fear still shadowed me. I barely survived college algebra. Then, one class, symbolic logic, finally opened my eyes. Suddenly, math wasn’t just problems on a page. It connected. It clicked.

    That confidence carried me into a career in finance, entrepreneurship, and beyond.

    Here’s what I learned:
    We often label ourselves too early: “bad at math,” “ slow reader,” “not cut out for school.” Truth is, sometimes we just haven’t learned in a way that works for us.

    So, if you’re behind or struggling, don’t let speed or comparison rob you of mastery. Go at your pace. Process deeply. That’s how growth sticks.

    Let’s hear it in the chat about a label you threw off yourself.

  • Reinvention isn’t a Detour

    Reinvention isn’t a Detour

    Sometimes, reinvention isn’t a choice; it’s a lifeline.

    I was about to turn 52 when my partners and I sold our wealth management practice. It wasn’t planned, but when PE-backed firms start buying up businesses like ours at valuations you can’t ignore, you take the deal.

    👉 Financially, it was a win for us. Personally? It felt like everything I knew was floating away.

    My role, the core of my career identity for 20 years, was being phased out. Leaving was an eventuality. The kicker? A strict non-compete meant I couldn’t just jump ship into another like role. At 52, with three sons and in the midst of my peak earning years, doubt about the future crept in. Could I really do something new? Would it work?

    I fought back imposter syndrome by diving into learning new skills – project management and UX Design.

    It wasn’t about adding credentials; it was about proving to myself I could adapt.

    But the real breakthrough came when I stopped forcing my old skills into unfamiliar roles and instead focused on what felt like a natural fit. A little work with AI helped me uncover something I was overlooking – bookkeeping.

    Turns out my equity analysis skills translated perfectly to helping small businesses understand their finances.

    👍 Reinvention isn’t a detour; it’s a continuation of your purpose in a new form.

    If there’s one thing I learned, it’s this: confidence to reinvent yourself and the patience to see it through is the secret weapon every founder, owner, or entrepreneur needs to embrace.

  • Reliability: The Intangible

    Reliability: The Intangible

    Reliability isn’t taught in classrooms.


    I learned it standing in a hangar, staring at a mess nobody wanted to touch.

    I was raised by a father who was a WWII Navy veteran. Reliability wasn’t a word in our house; it was the baseline for who you were expected to be.

    However, reality set in when six massive aircraft pallets, full of jet parts, arrived in disarray. They were mine to fix.

    For five months, I sorted, counted, rebuilt, and organized a War Readiness Spare Kit for F-16 fighter jets. At the time, I was the new guy and also the lowest-ranking member of the team. Hence, my assignment for the job. No help offered, no shortcuts, and zero complaints.

    What I didn’t know? The kit was headed to Norway. When my supervisor picked who would deploy with it, he picked me.

    The side eyes and grumbling about why the new guy followed.

    My supervisor’s response has stuck with me to this day. He asked three questions.
    ↳ Who saw the new guy show up early and stay late? All hands went up.
    ↳ Who offered to help the new guy? No hands.
    ↳ Who heard him complain about the job? No hands.

    He only added, “In my 10 years, I’ve never met anyone more reliable. His reliability is our unit’s reliability. Rank and time here doesn’t matter, reliability does.”

    Real reliability isn’t about skill or titles, or who’s been around longest. It’s about showing up, especially when nobody’s watching.

    And one day, someone will.

  • Rear View Mirror Seldom Lies

    Rear View Mirror Seldom Lies

    Everyone thought I was off my rocker for starting a business in the Great Financial Crisis.

    Fall 2008. The financial world was collapsing. I was running a successful investment advisory office in DC with 100 clients and $90 million under management. Life was going well.

    Then my corporate overlords started second-guessing trades that were made to protect my clients’ life savings. My overlords thought they knew better than me, the guy actually sitting across from the clients.

    I refused. But I also started planning my exit.

    The situation: My wife and I were expecting our third son. I had a 3-hour daily, round-trip commute that was killing me. All the while, we were in the midst of the worst economic environment in a century.

    My wife’s vote? “ Stay put, this is crazy.”
    My vote? “I’m going on my own.”
    Final decision? I started my business.

    I built everything from scratch on a shoestring budget. I taught myself web design, filed all the regulatory paperwork, and built my investing tech stack. When my son was born in the fall of 2009, the economy was still raw.

    Then my old company sued me for taking clients.

    So there I was: new business, new baby (3rd son), new lawsuit, and bills to pay. You know what I did? Swallowed my pride and took a night job at a restaurant for 10 months to keep cash flow coming while I built my business.

    In real time, I looked like a complete idiot for leaving stability for chaos. Almost sank my marriage as well. But I was willing to bet on myself and busted my hump to make it happen.

    The lawsuit was settled for the original terms of the non-solicitation I signed. A scant amount compared to what I gained in money and time.

    Fast forward to 2021. The business I built merged with another entity in 2012, where I became a partner. We sold our wealth management business in July 2021 for a tidy sum. 👍

    Along the way:
    👶 I got to see my kids grow up.
    ✈️ Worked on my own terms.
    🏦 Built something I was proud of.
    💰 Achieved financial independence.

    Lesson = The biggest career risks often look reckless until you’re viewing them in the rear view mirror.

  • Courage Now Equals Thankful Later

    Courage Now Equals Thankful Later

    Your future self counts on your current courage. 18 years old. Never been in an airport, let alone fly on a plane. My hands were shaking in the military recruiter’s office.

    I was terrified to leave home, but something stronger was calling. I always had a curiosity about the world beyond Pittsburgh, PA (home).

    When I arrived at my first duty station, Homestead AFB, Miami, the officer in charge of logistics said, “Two jobs are open, a desk job and one kicking boxes in a warehouse on the flight line.” I jumped at the warehouse job.

    Sitting in an office did not sound like it offered any adventures. Was I little scared and intimidated about working on the flight line of a fighter plane base? Yes!

    But I chose the path that unnerved me most. I did not know it then, but being uncomfortable is where growth lives.

    That single decision led to traveling all over the US, my first international trip (Norway), being stationed in Germany for two years, and to a confidence I never knew I had.

    Here are a few things I learned:
    Anxiety can be tamed. But only through action, not avoidance.

    Every new city, every new culture – the fear was there. So was I, showing up anyway.

    I went from an anxious suburban kid who’d never been anywhere to a confident globe-trotter.

    Not because the fear disappeared, but because I got comfortable being uncomfortable.

    The truth: Your comfort zone is not your friend. It’s a prison.

    Maybe you’re staring at a career change at 50-something (like I am today). Maybe you’re going off to college or into the military. Maybe you’re moving across the world.

    Anxiety about the unknown will always be there.

    The question is, will you let it drive, or will you take the wheel?

    I’m so grateful for my younger self having the courage to do what I did.

  • Reconciling my own accounts

    Reconciling my own accounts

    I’m not ashamed to admit I was bad about reconciling my own accounts.

    I told myself, “The balance looks fine, I’ll get to it later.” When first starting my business, there were too many other draws on my time, and reconciling my own accounts fell down the priority list.

    Big mistake.

    When I finally reconciled, I found:
    ➡️ A double-charged vendor bill
    ➡️ An old client payment that never cleared
    ➡️ A subscription I thought I canceled, but was still draining money (who hasn’t done that)

    By ignoring reconciliations, I was losing money without even realizing it.

    The fix? A 30-minute monthly routine that saves me hours of stress and hundreds of dollars in errors.

    Lesson: Your bank balance isn’t your financial truth.

    Your reconciled books are.

    👉 If you’re skipping reconciliations, you’re running blind.

  • Top 10 Reasons to Choose FreshBooks for Your Business

    Top 10 Reasons to Choose FreshBooks for Your Business

    Why FreshBooks Consistently Ranks Among the Top Choices for Consultants, Agencies, Freelancers, and Service Professionals

    Service-based businesses juggle client relationships, project deadlines, and cash flow, all at once. While dozens of accounting tools compete for your attention, FreshBooks was specifically built for businesses that sell time, expertise, or creativity. Here’s why it’s a top performer in this space.

    1. Exceptionally Easy User Interface

    FreshBooks stands out for a sleek, intuitive interface designed for non-accountants and busy owners, whereas QuickBooks can feel complex and Xero, though clean, packs advanced features deeper into menus. In FreshBooks, you’ll find plain English, logical navigation, and a dashboard focused on what matters: overdue invoices, invoice status, and recent payments.

    The relief? Most users get started without outside help.

    2. Purpose-Built Time Tracking

    Time tracking is not an add-on: it’s core in FreshBooks, with one-touch timers across all devices, even offline. Clients can view beautiful timesheets with full transparency, helping prevent billing disputes and win trust. QuickBooks and Xero offer time tracking, but it’s not as central or user-friendly for freelancers and agencies.

    3. Project Profitability at a Glance

    FreshBooks gives project-level insights, budget, margin, estimated vs. actual costs. All of this is designed for professional services. This lets users pivot mid-project to keep profits healthy. Most accounting platforms track income and expenses overall, but only some make project-based profitability this clear out-of-the-box.

    4. Automated Payment Reminders from Humans

    Getting paid is faster with branded, customizable email reminders. Not only can you send reminders, you can set a schedule of three reminder over a time frame of your choosing. On average, FreshBooks users get paid significantly faster than those using manual invoices or generic systems, due to these client-friendly prompts.

    5. Robust, Collaborative Client Account Feature

    Clients can view, save, and pay invoices, comment on documents, and participate in project discussions. While clients do not have to create a FreshBooks account, there are wonderful collaborative features if they do create their own account, which takes just seconds to establish. This transparency helps set FreshBooks apart from most platforms, where client interaction is usually limited to simple invoice viewing and payment.

    6. Proposals and Estimates Designed to Convert

    FreshBooks proposals and estimates feature e-signatures, tracked client views, itemized feedback, and partial approval, features proven to improve deal closing rates for service businesses.

    7. Fast, Mobile Expense Tracking

    The mobile app allows snap-and-save receipt capture, categorization by project, and mileage/GPS tracking. Expenses can be marked as billable and attached to client invoices with images included, eliminating lost revenue from forgotten outlays.

    8. True Retainer Management

    FreshBooks tracks retainers and credits, automatically applies balances to new work, and shows clients their real-time balance, making retainer arrangements clear and simple. This is not as smoothly managed in many generalist accounting packages.

    9. Owner-Focused Reporting

    FreshBooks reports are simple, visual, and focused on actionable insights: trends, client profitability, time analysis, not just raw numbers.

    10. Team Collaboration That Grows with You

    With role-based permissions, contractors or account managers can access just what they need (e.g., track time, send invoices). Integrations with Slack, Asana, and core business tools simplify scaling, from solo work to small teams.

    Bonus: Dedicated Support for Service Businesses

    FreshBooks support reps understand project billing and retainers, emphasizing clear, knowledgeable help by phone, chat, or email. Users consistently praise this hands-on, service-business expertise.


    Owner Quotes

    “FreshBooks just fits the way our marketing agency actually works, real-time client discussions, clear invoicing, and effortless payments.”

    “Setup took less than a day, and now we spend more time serving clients, less time on admin.”


    Summary: Still Best-in-Class for Service Pros in 2025!

    FreshBooks is ideal for freelancers, consultants, agencies, and other service providers who value ease of use, mobile time tracking, transparent client collaboration, and lightweight but practical reporting.


    Need help setting up FreshBooks to maximize your service business efficiency? As a certified FreshBooks Collaborative Advisor, I help service businesses optimize their financial workflows and get the most out of their accounting software. Reach out to discuss your specific needs.